HELLO, WHAT'S UP?

• CREATIVE • ART DIRECTOR • CONCEPT • CREATIVE • ART DIRECTOR • CONCEPT
foto

Once upon a time, I was a little guy who dreamed of taking over the world...armed with nothing but a piano and a lot of ambition. Spoiler alert: design won.

I'm a Brazilian Creative Director/Design Director with a Bachelor's Degree in Design and an early career as an Interactive Designer and Flash Developer (back when Flash ruled the Internet and we all thought loading bars were cool), but one day someone thought it would be a great idea to push me into the advertising world and shape me as an Art Director. For the past 15 years, I've been deep in the world of concept and art direction, crafting ideas that connect, provoke, and sometimes even win awards - at agencies like DM9DDB, FCB Brasil, Ogilvy & Mather, AfricaDDB, Cheil Germany, Leo Burnett Germany, DDB Berlin, and now HeimatTBWA.

Creativity, like music, requires discipline, obsession, experimentation, and the occasional improvisation. I believe in sweating the details, pushing the brief, and making the kind of work that people actually want to talk about, not just scroll past. Curious? Drop me a line or feel free to shamelessly stalk my social media.

And just to clear things up: my name isn’t HAS. It’s just what happens when your last names team up and form a cool-sounding acronym. Lucky accident — kind of like my career in advertising.

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B R A Z 
I L I A N
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PT - ★★★★★
EN - ★★★★☆
DE - ★☆☆☆☆
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EXPERIENCE

HEIMAT/TBWA BERLIN
:: 2023 - PRESENT ::
CREATIVE DIRECTOR / DESIGN DIRECTOR

DDB BERLIN
:: 2022 - 2023 ::
SENIOR ART DIRECTOR

LEO BURNETT FRANKFURT
:: 2021 - 2022 ::
SENIOR ART DIRECTOR


CHEIL FRANKFURT

:: 2019 - 2021 ::
SENIOR ART DIRECTOR

AFRICADDB SÃO PAULO
:: 2013 - 2019 ::
SENIOR ART DIRECTOR

OGILVY & MATHER SÃO PAULO
:: 2011 - 2013 ::
ART DIRECTOR

DM9DDB SÃO PAULO
:: 2010 - 2011 ::
ART ASSISTENT

FCB SÃO PAULO
:: 2009 - 2010 ::
CREATIVE DEVELOPER / MOTION

DIGITAS SÃO PAULO
:: 2008 - 2009 ::
DESIGNER / FRONT-END

AWARDS
& RECOGNITIONS

CANNES LIONS
::: 2022 | 1 Gold - TV / Cinema Film
::: 2022 | 1 Gold - Film Craft
::: 2022 | 1 Silver - Film Craft
::: 2022 | 1 Shortlist - Online Film
::: 2022 | 1 Shortlist - Art Direction
::: 2019 | 1 Bronze - Print & Publishing
::: 2018 | 1 Bronze - Industry Craft

D&AD
::: 2022 | 1 Yellow Pencil - Animation 
::: 2022 | 1 Graphite Pencil - Visual Effects
::: 2022 | 1 Wood Pencil - Characters & Creatures
::: 2022 | 1 Wood Pencil - Film
::: 2022 | 1 Wood Pencil - Film
::: 2019 | 1 Shortlist - Press & Outdoor
::: 2019 | 1 Shortlist - Casting for Print

CLIO AWARDS

::: 2024 | 1 Shortlist - Print & Out of Home Craft
::: 2022 | 1 Gold - Design Craft
::: 2022 | 1 Silver - Film Craft (Animation)
::: 2022 | 1 Silver - Film Craft (Music)
::: 2022 | 1 Silver - Film Craft (VFX)
::: 2022 | 1 Shortlist - Social

ADC GLOBAL
::: 2022 | 1 Silver - Advertising | Film
::: 2022 | 1 Bronze - Advertising | Craft in Film 
::: 2022 | 1 Gold - Craft | Visual Effects
::: 2022 | 1 Bronze - Craft | Animation
::: 2022 | 1 Bronze - Craft | Cinematography
::: 2022 | 1 Bronze - Craft | Film Music
::: 2022 | 1 Bronze - Craft | Short Video

NEW YORK FESTIVALS AD AWARDS
::: 2022 | 1 Gold - Film Craft
::: 2022 | 1 Silver - Film Craft
::: 2022 | 1 Silver - Film Craft

::: 2022 | 1 Silver - Brand Content Craft
::: 2022 | 1 Bronze - Film

ADC GERMANY
::: 2024 | 1 Silver - Integrated/Crossmedia
::: 2024 | 1 Bronze - Brand Communication Mobile
::: 2024 | 1 Bronze - Brand Communication OOH
::: 2024 | 1 Bronze - Copy for Print Media
::: 2024 | 1 Merit - Activation Integrated
::: 2024 | 1 Merit - Copy for DOOH
::: 2024 | 1 Merit- Social Media

::: 2022 | 1 Gold - Activation | Online Film
::: 2022 | 1 Gold - Movie | Online filme
::: 2022 | 1 Gold - Movie | Animation Digital Experience
::: 2022 | 1 Gold - Movie | Post Production Animation
::: 2022 | 1 Gold - Movie | Post Production VFX/CGI
::: 2022 | 1 Silver - Brand Advertising | Film
::: 2022 | 1 Silver- Movie | Character Development

ONE SHOW
::: 2024 | 1 Merit
::: 2022 | 1 Gold - Image Craft | Animation
::: 2022 | 1 Gold - Image Craft | Visual Effects
::: 2022 | 1 Bronze - Film | Cinema Advertising
::: 2022 | 1 Bronze - Craft | Sound Craft

EPICA AWARDS
::: 2022 | 1 Grand Prix - Electronics & Devices
::: 2022 | 1 Gold - Online & Viral Films
::: 2022 | 1 Silver - Branded Content Film
::: 2022 | 1 Silver - Cinematography
::: 2022 | 1 Silver - Visual Effects

EUROBEST AWARDS
::: 2022 | 1 Grand Prix - TV / Film
::: 2022 | 1 Grand Prix - Craft / Animation
::: 2022 | 1 Silver - Online Film
::: 2022 | 1 Silver - Craft / VFX

::: 2022 | 1 Bronze - Craft / Art Direction
::: 2022 | 1 Bronze - Entertainment

EL OJO
::: 2019 | 1 Silver - Print
::: 2019 | 1 Bronze - Graphic Production
::: 2018 | 1 Bronze - Print
::: 2018 | 1 Bronze - Graphic Production
::: 2018 | 1 Shortlist - OOH

LIA AWARDS
::: 2022 | 1 Gold - Music & Sound
::: 2022 | 1 Gold - CGI Animation
::: 2022 | 1 Gold - Visual Effects
::: 2022 | 1 Bronze - TV/Cinema

BERLIN COMMERCIALS AWARDS
::: 2022 | Winner - Craft Idea
::: 2022 | Winner - Craft VFX/Animation
::: 2022 | Winner - Branded Content/Short

DEUTSCHER DIGITAL AWARD
::: 2024 | 1 Silver - Cross-Media Campaign

SPOTLIGHT AWARDS
::: 2022 | 2 Gold - Animation VFX
::: 2022 | 1 Gold - Web & Mobile
::: 2022 | 1 Silver - TV & Cinema
::: 2022 | 1 Silver - Web & Mobile

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Creative Director / AD
fabiohas@gmail.com
+49 176 583 91414

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B A S E D   O N   B E R L I N
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