Once upon a time, I was a little guy who dreamed of taking over the world...armed with nothing but a piano and a lot of ambition. Spoiler alert: design won.
I'm a Brazilian Creative Director/Design Director with a Bachelor's Degree in Design and an early career as an Interactive Designer and Flash Developer (back when Flash ruled the Internet and we all thought loading bars were cool), but one day someone thought it would be a great idea to push me into the advertising world and shape me as an Art Director. For the past 15 years, I've been deep in the world of concept and art direction, crafting ideas that connect, provoke, and sometimes even win awards - at agencies like DM9DDB, FCB Brasil, Ogilvy & Mather, AfricaDDB, Cheil Germany, Leo Burnett Germany, DDB Berlin, and now HeimatTBWA.
Creativity, like music, requires discipline, obsession, experimentation, and the occasional improvisation. I believe in sweating the details, pushing the brief, and making the kind of work that people actually want to talk about, not just scroll past. Curious? Drop me a line or feel free to shamelessly stalk my social media.
And just to clear things up: my name isn’t HAS. It’s just what happens when your last names team up and form a cool-sounding acronym. Lucky accident — kind of like my career in advertising.
///////////////////
B R A Z I L I A N
37,
_
:: LANGUAGES :::::::
-
PT - ★★★★★
EN - ★★★★☆
DE - ★☆☆☆☆
-
:::::::::::::::::::::
HEIMAT/TBWA BERLIN
:: 2023 - PRESENT ::
CREATIVE DIRECTOR / DESIGN DIRECTOR
DDB BERLIN
:: 2022 - 2023 ::
SENIOR ART DIRECTOR
LEO BURNETT FRANKFURT
:: 2021 - 2022 ::
SENIOR ART DIRECTOR
CHEIL FRANKFURT
:: 2019 - 2021 ::
SENIOR ART DIRECTOR
AFRICADDB SÃO PAULO
:: 2013 - 2019 ::
SENIOR ART DIRECTOR
OGILVY & MATHER SÃO PAULO
:: 2011 - 2013 ::
ART DIRECTOR
DM9DDB SÃO PAULO
:: 2010 - 2011 ::
ART ASSISTENT
FCB SÃO PAULO
:: 2009 - 2010 ::
CREATIVE DEVELOPER / MOTION
DIGITAS SÃO PAULO
:: 2008 - 2009 ::
DESIGNER / FRONT-END
CANNES LIONS
::: 2022 | 1 Gold - TV / Cinema Film
::: 2022 | 1 Gold - Film Craft
::: 2022 | 1 Silver - Film Craft
::: 2022 | 1 Shortlist - Online Film
::: 2022 | 1 Shortlist - Art Direction
::: 2019 | 1 Bronze - Print & Publishing
::: 2018 | 1 Bronze - Industry Craft
D&AD
::: 2022 | 1 Yellow Pencil - Animation
::: 2022 | 1 Graphite Pencil - Visual Effects
::: 2022 | 1 Wood Pencil - Characters & Creatures
::: 2022 | 1 Wood Pencil - Film
::: 2022 | 1 Wood Pencil - Film
::: 2019 | 1 Shortlist - Press & Outdoor
::: 2019 | 1 Shortlist - Casting for Print
CLIO AWARDS
::: 2024 | 1 Shortlist - Print & Out of Home Craft
::: 2022 | 1 Gold - Design Craft
::: 2022 | 1 Silver - Film Craft (Animation)
::: 2022 | 1 Silver - Film Craft (Music)
::: 2022 | 1 Silver - Film Craft (VFX)
::: 2022 | 1 Shortlist - Social
ADC GLOBAL
::: 2022 | 1 Silver - Advertising | Film
::: 2022 | 1 Bronze - Advertising | Craft in Film
::: 2022 | 1 Gold - Craft | Visual Effects
::: 2022 | 1 Bronze - Craft | Animation
::: 2022 | 1 Bronze - Craft | Cinematography
::: 2022 | 1 Bronze - Craft | Film Music
::: 2022 | 1 Bronze - Craft | Short Video
NEW YORK FESTIVALS AD AWARDS
::: 2022 | 1 Gold - Film Craft
::: 2022 | 1 Silver - Film Craft
::: 2022 | 1 Silver - Film Craft
::: 2022 | 1 Silver - Brand Content Craft
::: 2022 | 1 Bronze - Film
ADC GERMANY
::: 2024 | 1 Silver - Integrated/Crossmedia
::: 2024 | 1 Bronze - Brand Communication Mobile
::: 2024 | 1 Bronze - Brand Communication OOH
::: 2024 | 1 Bronze - Copy for Print Media
::: 2024 | 1 Merit - Activation Integrated
::: 2024 | 1 Merit - Copy for DOOH
::: 2024 | 1 Merit- Social Media
::: 2022 | 1 Gold - Activation | Online Film
::: 2022 | 1 Gold - Movie | Online filme
::: 2022 | 1 Gold - Movie | Animation Digital Experience
::: 2022 | 1 Gold - Movie | Post Production Animation
::: 2022 | 1 Gold - Movie | Post Production VFX/CGI
::: 2022 | 1 Silver - Brand Advertising | Film
::: 2022 | 1 Silver- Movie | Character Development
ONE SHOW
::: 2024 | 1 Merit
::: 2022 | 1 Gold - Image Craft | Animation
::: 2022 | 1 Gold - Image Craft | Visual Effects
::: 2022 | 1 Bronze - Film | Cinema Advertising
::: 2022 | 1 Bronze - Craft | Sound Craft
EPICA AWARDS
::: 2022 | 1 Grand Prix - Electronics & Devices
::: 2022 | 1 Gold - Online & Viral Films
::: 2022 | 1 Silver - Branded Content Film
::: 2022 | 1 Silver - Cinematography
::: 2022 | 1 Silver - Visual Effects
EUROBEST AWARDS
::: 2022 | 1 Grand Prix - TV / Film
::: 2022 | 1 Grand Prix - Craft / Animation
::: 2022 | 1 Silver - Online Film
::: 2022 | 1 Silver - Craft / VFX
::: 2022 | 1 Bronze - Craft / Art Direction
::: 2022 | 1 Bronze - Entertainment
EL OJO
::: 2019 | 1 Silver - Print
::: 2019 | 1 Bronze - Graphic Production
::: 2018 | 1 Bronze - Print
::: 2018 | 1 Bronze - Graphic Production
::: 2018 | 1 Shortlist - OOH
LIA AWARDS
::: 2022 | 1 Gold - Music & Sound
::: 2022 | 1 Gold - CGI Animation
::: 2022 | 1 Gold - Visual Effects
::: 2022 | 1 Bronze - TV/Cinema
BERLIN COMMERCIALS AWARDS
::: 2022 | Winner - Craft Idea
::: 2022 | Winner - Craft VFX/Animation
::: 2022 | Winner - Branded Content/Short
DEUTSCHER DIGITAL AWARD
::: 2024 | 1 Silver - Cross-Media Campaign
SPOTLIGHT AWARDS
::: 2022 | 2 Gold - Animation VFX
::: 2022 | 1 Gold - Web & Mobile
::: 2022 | 1 Silver - TV & Cinema
::: 2022 | 1 Silver - Web & Mobile
-
Creative Director / AD
fabiohas@gmail.com
+49 176 583 91414
-
B A S E D O N B E R L I N
::::::::::::::::::::::::::::::